How to use social media privately

Continuing the discussion from Should We recommend some ethical social media?:


A lot of discussions about social media here at Privacy Guides have revolved around either recommending alternative platforms, or around writing guides on how to use any social media platform more privately. Usually the threads are mainly about the former idea, so I want to only focus on the latter here.

There is some sentiment that websites like Facebook, Instagram, Twitter, etc. can be used privately, and we should have guides recommending the best privacy settings on any platforms.

The most obvious counter-argument is from our own website:

Take cookie consent forms, for example. You may encounter these dozens of times per day on the various websites you visit, with a nice array of checkboxes and sliders which allow you to ā€œcurateā€ your preferences to exactly fit your needs. In the end, we just hit the ā€œI Agreeā€ button, because we just want to read the article or make a purchase. Nobody wants to complete a personal privacy audit on every single website they visit. This is an exercise in choice architecture, designed to make you take the easy route out instead of delving into a maze of configuration options that don’t need to exist in the first place.

Control over your privacy inside most apps is an illusion. It’s a shiny dashboard with all sorts of choices you can make about your data, but rarely the choices you’re looking for, like ā€œonly use my data to help me.ā€ This type of control is meant to make you feel guilty about your choices, that you ā€œhad the choiceā€ to make the apps you use more private, and you chose not to.

Privacy is something we need to have baked into the software and services we use by default, you can’t bend most apps into being private on your own.

Personally, I do not see any value in creating generic social media guides. Too many social platforms are fundamentally poor protectors of privacy, and this could create some false sense of security.

While it’s true that anyone can make the educated choice to use a platform like Instagram according to their threat model, there is no model where you can make that choice and also claim to care about privacy. These are irreconcilable ideas. Therefore those models, while potentially valid for an individual(?), seem to be out of scope for what we cover on the website.

On the other hand, if we recommend alternative platforms, I do see value in pointing out the privacy settings of those platforms specifically. To give you an example, here is a proposed section of the Mastodon recommendation that covers post privacy:

My question is… do we think this is the extent of what we need to cover, or should we have a knowledge base article about post privacy for other platforms? I don’t really think so TBH.

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Maybe I didn’t explain enough what I meant.

I am not suggesting creating a guide on how to use privacy-invasive social media.

I think that should we recommend privacy-friendly (or not hostile to privacy) social media, a guide on how to use them in a private manner would be needed.

For example, not giving away your name, using alliases, not posting pictures of yourself or others (this could identify you with facial recognition), removing image metadata from images.

The guide would start with the stating that social media is inherently bad for privacy as you are giving away thoughts and information about yourself for the world to see, but that if you resent the need for it, then you should follow our tips so you stay pseudonymous.

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I also don’t think it is worth it and coherent to add recommendations on big tech’s social medias.

please read my answer above

I already had.

Settings are easy to figure out and already well covered elsewhere, generic advice to explore settings would probably suffice. I too would place an emphasis on reducing the data available to the platform and its users in the first place (through technical and non-technical/ā€˜opsec’ measures), rather than trying to reduce the spread of the information after you have shared it.

Social media can be seen as micro blogging, so linking resources on the social networks page for anonymous blogging could be an idea.

I tried to find some example (so NOT recommendations) resources to link or base a knowledge base article on. Surprisingly, I could only find very basic guides (essentially limited to using a pseudonym) or very outdated guides (often only accessible through archives). If anyone knows any more up to date guides to fill this gap, feel free to add them I suppose. I’ll link the outdated guides anyway, but be aware of it.

Outdated guides

EFF has a guide for anonymous blogging, and a legal guide for bloggers.
Reporters without borders had a guide for anonymous blogging. It was updated on Global Voices Online in 2009 in collaboration with Tor.