We would like to keep everyone informed about this change to make sure that there are no misunderstandings.
We have recently changed our name from Tutanota to Tuta, and we celebrated our 10-year anniversary. To mark this occasion, we are now unveiling a fresh new look for the Tuta logo: the light switch that lets you turn on privacy the easy way. We are happy to celebrate the introduction of our new logo - another important step in bringing privacy to the world!
Gods I’m surrounded by peasants Everyone knows the only right choice are rotating switches.
@Tuta_Official On a more serious note, not sure I’m a fan of the inconsistency of using white in some places (e.g. your account and the website) and then using an off-white/peach in others (e.g. the Android app icon). It looks unproffessional when it’s so similar yet different, as if you’re not paying enough attention to what colors you’re using.
I believe that visuals play a crucial role in enhancing the appeal of privacy services.
Regarding the logo: While the switch design may appear clunky in larger sizes, it works better as a small icon. At least it’s unique and not another envelope icon like many mail apps use.
The “Turn on privacy” text has some inconsistencies in placement and color, although the bright red aligns with Tuta’s website.
If I were to design it, I would keep just the tuta-text, and perhaps opt for friendlier colors.
I will let you in on a top secret, just don’t tell anyone. Marketing and developer teams are separate, marketing teams actions doesn’t affect the development of the service.
I only noticed it now. Not sure in which countries switches work like that.
Everyone knows the only right choice are rotating switches.