THE HATED ONE: We need to talk... about the Proton ecosystem

A large ecosystem is about customer retention.

The more involved a user is in the Proton ecosystem the higher the switching cost is to diversify. Which makes it easier for Proton to keep you paying a subscription. This is why Proton does not allow you to choose services ala carte and instead forces you to bundle. This just increases the chances you will rely on Proton for more services.

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